Proposal / SOW Template — Win the Deal

Create a professional project proposal / SOW.

## Project Details
- **Client name**: [company/person]
- **Project name**: [descriptive name]
- **Your company/name**: [who's proposing]
- **Project overview**: [what are you proposing to do — 2-3 sentences]
- **Client's problem/need**: [what they need solved]
- **Scope**: [key deliverables and activities]
- **Timeline**: [estimated duration]
- **Budget**: [fixed price / hourly / retainer — your pricing]
- **Your relevant experience**: [why you're the right choice]

## Generate a Proposal With:

### Cover Page
Project name, client name, your name/company, date, version

### Executive Summary (half page)
- Client's challenge
- Your proposed solution (high-level)
- Expected outcomes / ROI
- Investment summary

### Scope of Work
**In Scope**:
- Deliverable 1: [description, specifications]
- Deliverable 2: [description, specifications]
- [continue...]

**Out of Scope** (prevents scope creep):
- [explicitly excluded items]

**Assumptions**:
- [what needs to be true for this scope/price to hold]

### Timeline & Milestones
| Phase | Activities | Duration | Deliverables |

### Investment
| Item | Price |
Total, payment schedule (e.g., 50% upfront, 50% on completion)

### Why Us
- Relevant experience (2-3 examples)
- Relevant results/metrics
- Team members assigned

### Terms & Conditions
- Payment terms
- Revision policy
- Intellectual property
- Confidentiality
- Termination clause
- Next steps to proceed

### Signature Block
Client signature, date, your signature, date